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Land Rover Awards

Land Rover Awards

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Land Rover vehicles have won many coveted awards...

April 2021

2021 world car awards defender

Land Rover Defender crowned 2021 World Car Design of the Year

  • Design prize: New Land Rover Defender named 2021 World Car Design of the Year as unstoppable all-terrain model beats shortlisted rivals to win coveted award
  • Breadth of capability: Judges commend Defender’s distinctive design, all-conquering off-road capability, excellent on-road dynamics and 21st century practicality and connectivity
  • Customer appeal: Line-up provides incredible choice, including 90 and 110 body designs, commercial Hard Top derivatives and powertrains ranging from a plug-in hybrid to a new V8
  • Serial success: Latest prize means Defender has now won 53 international awards since launch, with Land Rover experiencing unprecedented demand for the 90 and 110
  • Choose your model: 90 Hard Top priced from £35,360 OTR (ex. VAT), 90 from £44,825 and 110 starting at £46,215 in the UK.

The Land Rover Defender has been named 2021 World Car Design of the Year at the annual World Car Awards. It’s the third time Land Rover has claimed the coveted prize following previous wins for Range Rover Velar (2018) and Range Rover Evoque (2012) and is the latest in a number of global awards for the rugged 4x4.

New Defender remains true to the pioneering spirit that has been a Land Rover hallmark for more than 70 years and redefines adventure for the 21st century. Iconic in name, shape and capability, it is available in a choice of body designs and can be personalised with a choice of four Accessory Packs to help owners make more of their world.

The World Car Design of the Year prize recognises the most outstanding new car of the last 12 months and rewards vehicles demonstrating the highest standards of technical innovation and design and that push established boundaries.

Prof. Gerry McGovern OBE, Chief Creative Officer, Jaguar Land Rover, said: “New Defender is influenced by its past but is not constrained by it and we are delighted it has been honoured with this award. Our vision was to create a 21st century Defender by pushing the boundaries of engineering, technology and design while retaining its renowned DNA and off-road capability. The result is a compelling 4x4 that resonates with customers on an emotional level.”

This year, all the contenders competing in the other four award categories were eligible for the World Car Design of the Year prize. A panel of seven automotive design experts reviewed the contenders to establish a shortlist of recommendations for the jurors’ final vote, made by the 93 international journalists that comprise the jury panel.

The design experts included Gernot Bracht (Germany – Pforzheim Design School), Ian Callum (United Kingdom – Director of Design, CALLUM), Gert Hildebrand (Germany – Owner Hildebrand-Design), Patrick le Quément (France – Designer and President of the Strategy Committee – The Sustainable Design School), Tom Matano (USA – Academy of Art University, Former Head of Design – Mazda), Victor Nacif (USA – Chief Creative Officer, Brojure.com and Design instructor, New School of Architecture and Design) and Shiro Nakamura (Japan – CEO, Shiro Nakamura Design Associates Inc.).

A distinctive silhouette makes the New Defender instantly recognisable, with minimal front and rear overhangs providing excellent approach and departure angles. Land Rover’s designers re-envisioned familiar Defender trademarks, giving the 4x4 a purposeful upright stance and Alpine light windows in the roof, while retaining the side-hinged rear tailgate and externally-mounted spare wheel that make the original so identifiable.

The stripped-back personality of the original Defender has been embraced inside, where structural elements and fixings usually hidden from view have been exposed, with the emphasis on simplicity and practicality. Defender 110 offers five, six or 5+2 seating configurations, while the 90 is capable of accommodating six occupants in a vehicle the length of a compact family hatchback.

Defender’s breadth of capability raises the threshold for off-road ruggedness and on-road comfort. Underpinned by Land Rover’s strong D7x aluminium platform – the brand’s stiffest ever body structure – advanced all-terrain technologies and state-of-the-art powertrains deliver unstoppable capability. Its carefully honed handling delivers a rewarding drive and first-class comfort across all terrains, and the experts at Euro NCAP awarded the Defender a maximum five-star safety rating.

A choice of advanced Ingenium petrol and cleaner diesel engines ensure Defender has the power, control and efficiency for any environment, while a Plug-in Hybrid Electric Vehicle (PHEV) powertrain provides silent EV-only progress of up to 27 miles*. In addition, the new 525PS Defender V8 combines characteristic Land Rover capability with incredible performance and bespoke chassis settings for heightened driver engagement.

The Defender family now encompasses the Defender 90 and Defender 110, as well as the 90 and 110 Hard Top commercial variants. Since its launch, Defender has won more than 50 global accolades, including Top Gear’s 2020 Car of the Year, MotorTrend’s 2021 SUV of the Year and Autocar’s Best SUV 2020.

*All fuel consumption and CO2 data quoted above relates to Official EU-WLTP TEL Combined Test Figures for five-seat derivatives. The figures provided are as a result of official manufacturer’s tests in accordance with EU legislation. For comparison purposes only. Real world figures may differ. CO2 and fuel economy figures may vary according to factors such as driving styles, environmental conditions, load and accessories.


December 2020

Land Rover Defender is Top Gear’s Car of the Year

  • The new Land Rover Defender takes the double securing the overall Car of the Year and the “Unstoppable Force” award in the coveted annual TopGear.com Awards
  • Defender is recognised for being one of the toughest SUVs, while remaining capable, comfortable and practical
  • The Defender fends off stiff-competition from every new vehicle launched in the past 12 months
  • To mark the occasion, Land Rover and Top Gear join forces to put Defender to the ultimate test of strength by suspending three standard Defenders from a 60 metre crane
  • The test is featured in this month’s Top Gear magazine and in a digital presentation on Top Gear’s YouTube channel

land rover defender

The new Land Rover Defender has been bestowed with two further globally-recognised awards being named overall Car of the Year while also securing the Unstoppable Force award in this year’s coveted TopGear.com Awards.

Judges of the prestigious prize praised the new Defender for being one of the toughest vehicles on the road today, and a brilliant successor to the original iconic Land Rover, as a car for the 21st century that performs brilliantly everywhere.

Jack Rix, Editor, Top Gear Magazine said:

Car of the Year is an accolade won by only the very best of the best. We recognise that replacing an icon is an unenviable task, and one Land Rover rightly took its time to get right. We've now driven one across the Namibian desert - and in properly harsh environments, like the M25 - in both 110 and 90 forms, with every engine under the bonnet and it just performs brilliantly everywhere. There's an argument that because it costs a bit more it won't be used properly by the farming and rural community, but that doesn't mean it couldn't be... It's the toughest, most capable off-roader we've ever tested, but one that's a refined, well-equipped family car around town.

Nick Rogers, Executive Director, Product Engineering, Jaguar Land Rover said:

It's an absolute honour for us to receive Top Gear's Car of the Year award for our New Defender. Right from the start of creating this vehicle with the blank sheet of paper, we were obsessed about respecting its heritage and keeping its true authenticity, as well as ensuring it is completely fitting for today’s ever-evolving world. We have worked tirelessly to deliver a vehicle that has incredible off-road capability, as well as on-road poise and driveability. Additionally, we have ensured that the New Defender is completely connected, with our new Electrical Vehicle Architecture (EVA2), Pivi Pro infotainment system and Software Over the Air (SOTA) updates to continually enhance the Defender operating system.  We are especially proud of this recognition from Top Gear, which is a testament to the dedication of our JLR Family who have created a vehicle that we believe is truly worthy of the Defender name." 

Testing the strength of the Land Rover Defender

To celebrate the achievement, Land Rover teamed up with Top Gear magazine to prove the new Defender worthy of the 'Unstoppable Force' title. The ultimate strength test was designed to prove-out the structural toughness of the Defender’s D7x aluminium platform by suspending three un-modified 110s from a crane solely through their towing eyes.

The test which took place at the Gaydon proving ground in Warwickshire subjected the first Defender 110 to over eight tonnes through the structure with each Defender featuring the optional Adventure Pack and additional optional equipment.

Top Gear's Tom Ford said:

We wanted to prove that Land Rover's new Defender really does live up to the hype and had to test it in typical Top Gear fashion. What better way to let me loose with a 150 tonne crane, three Defenders and a rope?

With over 30 global accolades to date for the new Defender, the Top Gear prizes are among a string of prestigious awards that the Land Rover Defender has taken home in 2020. Notable awards include Motortrend’s 2021 SUV of the year, Autocar’s Best SUV 2020 and Parker's Best Off-roader.

The New Defender has been through more than 62,000 tests for engineering sign-off, while the chassis and body architecture have been engineered to withstand Land Rover’s Extreme Event Test procedure – repeated and sustained impacts, above and beyond the normal standard for SUV and passenger cars. With the latest New Defender, the Land Rover Defender family now encompasses the Defender 90 and Defender 110 both with the option of advanced plug-in hybrid powertrain as well as the 90 and 110 Hard Top commercial variants.


Land Rover Defender Land Rover Defender Test Drive Review


May 2019

Award Winner; New Range Rover Evoque scoops first industry accolade

  • The new Range Rover Evoque receives its first award at Autocar Magazine’s 2019 awards ceremony
  • World-first Ground View technology honoured by industry experts with ‘Innovation Award’
  • Additional ClearSight Rear view, Smart Settings and Connected Technologies provide real-world solutions for easy everyday living
  • Continuing the ‘award winning’ lineage of its predecessor, the New Evoque is on sale now with PCP finance from £245 a month*

Gaydon, UK, May 14 2019 – The new Range Rover Evoque has been awarded Autocar Magazine’s coveted Innovation Award for its world-first Ground View technology.

The realisation of Land Rover’s 2014 ‘invisible bonnet’ concept, ClearSight Ground View uses three forward-facing cameras in the front grille and on the door mirrors and renders an unobstructed 180-degree view of the front of the vehicle onto the central touchscreen.

Helping the driver maintain visibility when negotiating extreme terrains as well as high city-centre kerbs and tight parking spots, this is yet another technological evolution that makes the new Evoque ideal for traversing the urban jungle, the actual jungle and everything in between.

Mark Tisshaw, Editor, Autocar Magazine, said: “We are delighted to award Land Rover's ‘ClearSight Ground View’ with our 2019 Innovation Award. It's a fantastic and truly original piece of technology that can make a real difference to both on and off-road driving. It's another great piece of British innovation from Land Rover, which quietly but consistently adds world-first technology on a more regular basis than most of its peers.” 

The new Evoque also features ClearSight Rear View which uses a roof-mounted weather-proof Hydrophobic-coated camera to project a high-definition view of the road behind to the rear-view mirror. This technology provides a clear rear view otherwise obscured by rear passengers, but as it doubles the driver’s field of vision, it provides 50-degree visibility of the road behind taking other vehicles out of blindspots.

Range Rover Evoque technology

Another first for Land Rover is the introduction of Smart Settings, a system that uses advanced artificial intelligence to learn the driver’s habits and remembers their preferred seating position, temperature, media and commonly dialed numbers depending on the time or day of the week. Smart Settings will learn up to eight different user profiles, and by identifying users by their mobile phone, will adapt to the preferences of the driver by recognising which occupant is sitting in the driver’s seat.

Nick Rogers, Executive Director Product Engineering at Jaguar Land Rover, said: “Land Rover is well known for being the first to bring relevant, pioneering technology to market and we are honoured to be recognised for this particular feature. The new Evoque is a complete transformation, featuring the perfect combination of stunning design together with technology that will make people's lives better in both urban and rural environments. To be recognised by Autocar for this amongst such strong competition is a testament to our design and engineering teams.”

 More technology available in the new Evoque includes:

  • 12.3inch high-definition driver display
  • Two high-definition ‘hidden until lit’ glass touchscreens
  • ‘InControl Remote’ allows drivers to stay in touch with their Evoque by smartphone or smartwatch
  • Three 12-volt outlets
  • 4G Wifi Hotspot for up to eight devices
  • 6 USB points
  • Software over the air capability for ultimate convenience

The new Evoque is available to order now 

Search Our New Evoque Stock    Search Our Used Evoque Stock


June 2017

New Land Rover Discovery is Auto Express 'Car Of The Year 2017'

  • The new Land Rover Discovery achieves Auto Express’ “2017 Car of the Year” award
  • The 2017 Discovery has achieved over 12,000 sales since customer deliveries started, with 4,000 orders placed before it even went on sale
  • The award-winning Land Rover Discovery is available from £43,495

White Range Rover 4x4

UK automotive magazine Auto Express is the latest publication to recognise the new Land Rover Discovery’s peerless performance, awarding it the coveted ‘Car of the Year’ title at its awards ceremony in London last night.

Recognised for its unique blend of practicality, versatility, refinement and off-road credentials, this latest accolade celebrates the evolution of the Discovery lineage. Jeremy Hicks, Managing Director, Jaguar Land Rover, said...

The latest Land Rover Discovery is a real step up in terms of technology, design and capability from its predecessor. It’s the ultimate expression of Land Rover’s blend of ability, luxury and practicality, and we are thrilled that it is getting the recognition it deserves with this ‘Car of the Year’ title.

Flexible seating configurations designed for modern life is one of the technology features Auto Express’ rigorous testers examined. The spacious cabin accommodates seven full-sized adults comfortably and can be instantly configured from a smartphone using world-first remote ‘Intelligent Seat Fold technology’. Features such as a generous 2,406 litres of luggage space, best-in-class 3,500kg towing capacity, nine USB ports, and semi-autonomous safety technology, won favor with the judges.

Steve Fowler, Editor-in-Chief of Auto Express, said...

The new Discovery is an incredible vehicle, combining Land Rover's traditional on and off-road brilliance with a level of luxury this class hasn't seen before. It also boasts a level of practicality, tech, refinement and efficiency that make it a massively desirable and deserving car of the year.

The new Discovery joins its smaller sibling, the Discovery Sport, in Land Rover’s Discovery family of vehicles. The Discovery family couples Land Rover’s world-beating all-terrain performance with all the technology and flexible features required for modern living. Whether for work of for leisure, the Discovery family is available in a multitude of engine and seating options and can be tailored for purpose with a host of accessories and options.

This award marks the second consecutive year that a Jaguar or Land Rover vehicle has taken the top gong at Auto Express’ annual prize-giving. In 2016 the Jaguar F-PACE was voted the best car of the year by the experts at Britain’s biggest weekly car magazine.

Browse the new Discovery

Visit Swansway Stafford Land Rover for all things Land Rover! 


November 2016

Land Rover Discovery 4 Is The 'Best Used SUV' At Car Dealer Used Car Awards

  • Judging panel praise Discovery’s comfort, luxury and go-anywhere capability
  • Land Rover Discovery 4 tops 85 awards globally

The Land Rover Discovery has added yet another accolade to its enviable roll of honour by scooping the inaugural ‘Best Used SUV’ award at the annual Car Dealer Used Car Awards.

Land Rover Discovery driving up mountain

The award adds to the Discovery 4’s enviable and diverse roll of honour already topping 85 awards globally including ‘Tow Car of the Decade’ awarded in June of this year by the jurors of the annual Tow Car Awards.

Each car is judged on the traditional benchmarks of three-years/30,000 miles and the figures show that the Discovery is the clear winner by retaining the highest percentage of value from new, while also spending less time on the forecourts of retailers and used car specialists.

Upon selecting the Discovery, the expert judging panel from Car Dealer Magazine, said:

We’ve researched the numbers thoroughly. We’ve obtained data from Auto Trader, CAP HPI and Glass’s, looking at figures relating to residual values and the number of days it takes to sell. Therefore, the Best Used SUV award goes to the Land Rover Discovery.

Few things are better than riding around in comfort and luxury in a car that can go just about anywhere, and our best SUV manages both of these things in fine style. It has been incredibly popular amongst both dealers and the public since it was first launched in 1989 as a result.

The all-new Discovery, unveiled in September this year is set to continue this precedent after industry body CAP calculated class-leading Residual Values for the premium family SUV retaining 59% over three years.

Range Rover in brown driving through tall forest

For business customers the strong Residual Values significantly reduce the Total Cost of Ownership of the All-New Discovery, which benefits from seven full-sized seats and a new 2.0-litre Ingenium diesel engine with a 21,000 miles or two-year service interval.

The new Discovery which is available to order now, goes on sale in the UK in quarter one 2017 with a starting price of £43,495 on the road.

For more information about the Land Rover Discovery, please contact Stafford Land Rover.