Discipline, commitment, drive and a fierce loyalty to the team; rugby union demands all this and more of its players and Sandbach RUFC 1st XV possess all these qualities in abundance.
So, when Swansway Jaguar in Crewe was looking to sponsor a local sports team, the camaraderie and sheer determination of the Sandbach team made them the perfect choice for the new dealership.
Matt Hill, Head of Business, at Swansway Jaguar, explained:
“We wanted to support a local sports team; it’s something we do across all the Swansway sites, we believe in the importance of sport in bringing communities together and providing a real focus for local people. Sandbach RUFC has a rich history in the local community, and has teams for all ages and all abilities; men, women, boys and girls, all are welcomed and as a family owned business that’s something we really believe in.”
The team popped along to the dealership, to say thank you to Matt, who laughingly commented, “Anyone looking at the photo’s going to be thinking, ‘Who’s the fat grey lad in the suit’”!
Delighted Will Stockdale, Director of Rugby at Sandbach RUFC, commented, “The club is delighted to partner with the iconic Jaguar brand and with local business, Swansway Motor Group. We share the Swansway values of caring, honest and proud and we look forward to winning plenty of games wearing the new Swansway Jaguar kit”!
Swansway Jaguar sits on the Crewe Green roundabout and will initially be sponsoring Sandbach 1st XV for two seasons.