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Audi Car Awards

Audi Car Awards

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We're not the only ones who think Audi cars are fantastic, a lot of Car Award judges think so too!

Which awards have Audi cars won this year?

  • What Car? Awards 2020
    • Audi Q7 is crowned Best Luxury SUV for the fourth time in succession
    • Audi TT takes Best Coupé for the 17th time across three generations
    • Seven Best Buy commendations across the model range
    • Audi A3 Sportback is named Used Car of the Year 

21 trophies and counting as Audi TT Coupé and Q7 SUV triumph again in 2020 What Car? Awards

Much loved Audi coupé receives its 17th What Car? best-in-class award while Q7 also holds on to its crown for a fourth successive year

The enduring appeal of the Q7 SUV and the TT Coupé – has been acknowledged yet again by What Car? in its 2020 Car of The Year Awards.

Starting with a Best Coupé honour for the TT which brings its total trophy tally to an incredible 17 – the largest cache ever secured by a model of its type in the 42-year history of the event.

Launched in 2015, the second generation Q7 has had less time to make its mark, but is nevertheless already amassing an impressive haul of honours, its win as Best Luxury SUV in the 2020 awards being its fourth in as many years. 

Audi TT

The TT in its current, third generation form has already contributed four Best Coupé awards to the much-loved model’s densely packed trophy cabinet, and adds a fifth this year, continuing an almost unbroken run of success for the game-changing model since the first generation car took to UK roads back in 1999.

The merits of the latest iteration were further reinforced last year by enhancements to styling and equipment and improvements to the engine range, including the addition of a new 2.0-litre, 197PS TFSI unit to replace the original 1.8 TFSI in the new lead-in 40 TFSI model. 

Focusing on this version specifically for its citation in the awards issue, the What Car? testers commented that:

The TT is more exquisitely put together than cars that cost a lot more yet is still thoroughly contemporary inside. And with the new engine, it delivers truly rapid performance to go with its composed handling and compliant ride.

The testers felt the Q7 was deserving of similarly lofty praise to explain its ranking as Best Luxury SUV, an award it has now picked up for four consecutive years.

Branding the air-suspended seven-seater “the ultimate automotive polymath”, they commended the 50 TDI S line version for its ability to “accelerate like a hot hatch, pamper like a limo, handle like a saloon and accommodate like an SUV.” 

Audi Q3 Sportback

Alongside the two winners, an impressive total of seven Audi models also received honourable mentions in dispatches, achieving ‘Best Buy’ commendations at specific price points as part of the awards.

  1. Q2 (Best Small SUV for more than £25,000)
  2. Q3 Sportback (Best Coupe SUV for less than £35,000)
  3. Q5 (Best Large SUV for more than £35,000)
  4. Q8 (Best Coupe SUV for more than £60,000)
  5. Fully electric e-tron 55 (Best Large Electric Car for more than £70,000)
  6. A8 L 50 TDI quattro (Best Luxury Car for more than £60,000)
  7. A5 Cabriolet (Best Convertible in the £25,000 to £50,000 bracket). 

Highly respected automotive consumer title singles out Audi compact hatchback for its most prized used car award

An undeniably premium finish and exceptional quality have always given the Audi A3 Sportback abundant kerb appeal, and the popular compact hatchback has just landed the most prized What Car? Used Car of the Year Award as further proof that there is genuine substance beneath the sheen.

The five-door A3 is already very familiar with What Car? silverware, having won through in the new car-focused What Car? Awards in the Family Car category on multiple occasions, and also scooped the overall Car of the Year Award in 2013.

The same desirability, versatility and efficiency that won over the judges on those occasions has swayed them again where the car’s attractions as a used proposition are concerned.

Rear view of the Audi A3 Sportback

According to the judges’ citation, the A3 triumphed because “it’s great to drive, for starters, and it comes with a classy interior that few rivals can match. It rides and handles superbly too, and it's wonderfully refined and comfortable to spend time in.”

The testers went on to praise the car’s “great range of engines…whether you’re after an economical diesel or a punchy petrol.” They summed up by writing:

It’s a fantastic car as well as a terrific used buy, and a thoroughly deserving winner.

The A3 Sportback is currently available with a broad range of engines starting with a peppy 1.0-litre three-cylinder with 116PS in the 30 TFSI model and rounding off with 184PS and 190PS four-cylinder TDI and TFSI units in the 40 TDI quattro and 40 TFSI quattro.

Specification options include SE Technik, Sport, S line and Black Edition. For customers looking for even more in the way of performance, 300PS S3 and 400PS RS 3 models are also available at the head of the line-up.


Which Car Awards have Audi cars previously won?

  • 2017

    • Audi A4 Voted One Of The 'Best Cars In The World' By Top Gear Team
    • Audi A4 named What Car? Executive Car of the Year
    • What Car? Luxury SUV of the Year is the Audi Q7
    • A3 Sportback singled out as the What Car? Best Family Car
    • Audi TT takes What Car? Coupé of the Year for the third year in succession
    • Fleet World: Best Premium Lower Medium award for Audi A3
    • Fleet World: Best Compact Executive Award for Audi A4 Fleet World 
    • Audi Q7 Earns Luxury SUV Plaudits In 2016 Professional Driver Awards
    • Audi A3 Cabriolet - Carbuyer Best Buy For 2017

Few UK automotive industry endorsements carry as much weight as a What Car? Award.  Right at the top of the What Car? New Year’s Honours list in 2017 was the Audi A4 holding onto the Best Executive Car crown. It was joined by the Audi TT, which retains its Coupé of the Year title for the third consecutive year in its current form, and by the Audi Q7, which has beaten the competition to be named Best Luxury SUV. Last but by no means least, the A3 Sportback merited the top position in the Best Family Car category for 2017​.

  • 2016

    • Audi A4 Saloon is named What Car? Car of the Year 2016
    • A4 3.0 TDI 218PS awarded What Car? Best Compact Executive Car
    • Win for TT Coupé takes total number of What Car? Coupé category awards across the generations to eight
    • Audi A4 Is Voted Best Premium Car In 2016 Fleet News Awards
    • Audi R8 Is The "2016 World Performance Car"
    • Tech of the Year Award: Audi virtual cockpit

New Audi A5 And Q2 Awarded Five Stars By Euro NCAP

New Audi A5 And Q2 Awarded Five Stars By Euro NCAP

  • Top grades for active and passive safety, including pedestrian protection
  • Emergency braking assistant standard on the Audi Q2
  • Greater safety on the Audi A5 thanks to Audi pre sense city

Ingolstadt, December 1, 2016 – The new Audi A5 and Q2 have each been awarded a full five star rating in the Euro NCAP test, confirming their place among the safest vehicles in the segment. This is true for both adult and child safety, for pedestrian protection and for other safety systems.

Emergency braking systems were introduced to the evaluation procedure in 2016. The Audi Q2 is equipped as standard with the emergency braking assistant as part of Audi pre sense front. The system examines whether other vehicles or pedestrians are in the path of the vehicle. If a collision is imminent, it warns the driver and if necessary initiates automatic emergency braking.

The new Audi A5 Coupé and A5 Sportback models were also awarded the top grade of five stars by the examiners. Both models offer high levels of safety for adults and children, as well as good pedestrian protection.

The standard Audi pre sense city helps the A5 Coupé and A5 Sportback to avoid accidents. At speeds of up to 52mph, the system scans the road for other vehicles and pedestrians using a windshield-mounted front camera with a range of over 100 metres. If it detects an impending collision, the driver receives a series of warnings, and if necessary the car initiates maximum braking. At speeds up to 24mph, accidents can be avoided completely within the system limits. At higher speeds (up to 52mph), warnings and brake intervention reduce the impact velocity.

The Audi A5 also features an extensive range of other assistance systems, for example collision avoidance assist or turn assist. While collision avoidance assist helps the driver to drive around an obstacle, turn assist monitors oncoming traffic when turning across the flow of traffic at low speed. In a dangerous situation, it brakes the vehicle to a complete stop, if necessary, to prevent a turn when there is oncoming traffic.

The Euro NCAP (New Car Assessment Program) has been investigating the crash performance of new car models since it was established in 1997. In order to simulate real-life accident conditions better, the consortium continually tightens crash safety requirements.


Audi Virtual Cockpit

Technology awards celebrating the best in-car tech on the market recognises the virtues of the 'hugely adaptable' Audi Virtual cockpit

  • ​Tech of the Year Award: Audi virtual cockpit
  • Most user-friendly tech – cars under £25,000: Audi A3
  • Best in-car connectivity – cars under £25,000: Audi A3

The pin-sharp graphics, rich array of on-board driving data and split-second response rates of the all-digital Audi virtual cockpit have earned it the coveted title of ‘Tech of the Year’ in the inaugural Car Tech Awards, adjudicated collaboratively by a panel of automotive and tech journalists from leading digital brands, Carbuyer and Alphr.

First introduced on the Audi TT in 2014, the highly functional Audi virtual cockpit is now an established feature of the premium brand’s interior architecture, extending to more than half of the model range from the spine-tingling R8 to the newly introduced Q2 compact SUV. It also can be specified across the new Audi A3 range, which has been separately praised in two more Car Tech Awards categories for its switched-on approach to user friendly tech and connectivity in the under £25,000 bracket.

Editor of CarBuyer, Stuart Milne explained the rationale behind the win: "We were endlessly impressed with virtual cockpit, and the more you use it, the better it gets. Its performance is outstanding, graphics are crisp and when the 12.3in screen is given over to navigation functions, mapping has never been clearer. With all this in mind, virtual cockpit is a must have feature across most of Audi's models."

"If there’s one piece of in-car technology that defines 2016, and will lead the way over the coming years, it’s Audi virtual cockpit."

The Truly Innovative Instrument Panel - The Audi Virtual Cockpit

The Audi virtual cockpit comprises a TFT display with a 12.3-inch diagonal and a resolution of 1440 x 540 pixels. It displays exceptionally sharp and highly detailed graphics. Working in the background for the cockpit is a high-performance Tegra 30 processor supplied by Audi’s partner NVIDIA. The fully digital display enables a wide range of information to be presented clearly and directly in the driver’s field of view. This includes the classic values for speed and rpm, but also navigation, communication and entertainment information.

The driver can switch between two views by pressing a button on the steering wheel. In Infotainment mode, a central window dominates the view. It offers plenty of room for lists in the Phone, Radio and Media areas or for the navigation map that can furnish practically the entire screen when desired. The tachometer and speedometer are displayed as small dial instruments on the right and left. In a second, classic view, they appear about as large as analogue instruments, and the middle window is smaller. For the Audi S and RS models as well as for the Audi R8, there is a third screen with a dynamic emphasis. It is dominated by the tachometer and provides additional technical information.

The driver operates the Audi virtual cockpit from the multifunction steering wheel. Using switches on the left spoke, the driver pages through the menus for the on-board computer, audio system, and – depending on the installed features – the phone and navigation system. Located on the right side of the steering wheel are the volume control, the voice control button, telephone express controls and the skip function for quickly changing the radio station or song.

In keeping with its MMI logic, Audi modifies the colour scheme of the display according to the base menu being used – orange for the Media menu and green for the Phone menu, for instance. At the lower edge are permanent displays of outside temperature, time of day and odometer readings as well as warning and information symbols.

The latest Audi A3 range encapsulates Vorsprung durch Technik with a host of standard and optional equipment at the forefront of in-car infotainment and connectivity. Connecting an iPhone or Android handset seamlessly to the car is now instantaneous thanks to the standard Audi smartphone interface, and for all SE Technik models upwards, SD-card based MMI navigation is supplemented with a three-month free trial of the comprehensive Audi connect infotainment portfolio. This opens up a wealth of information accessible directly from the MMI screen, covering news, weather and travel updates, Twitter integration, Google Earth and Street View and useful information such as a fuel station price checker.

The audio-visual experience can be enhanced even further with options such as the wireless charging facility of Audi Phone Box, MMI Navigation Plus with MMI Touch and a high-performance Bang & Olufsen sound system.


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